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Quick How-To: add bold and italic text to your Amazon book description
I’ve promised a hurricane of activity leading up to my Literary Speed Dating date on 24 June, and one of them is updating book blurbs. Content is king, of course, but even a king could benefit from a little mascara. Just ask Johnny Depp.
So, speaking of using the equivalent of a Kohl pencil to give your book description that extra impact, have a look at Shizzle, Inc’s updated book blurb. What do you think? Have you always wanted to bold the hell out of your tagline but never knew how to do it? I have good news – it’s easy.
As it turns out, KDP’s supports some HTML for book descriptions. I’ve only used bold and italic so far, but it’s good to know where to go for reference if I ever want to add a horizontal line or something else fancy. If you’ve come across a beautifully composed book…
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Learn how to make your Amazon description stand out
It’s important for a book description to grab the reader.
So make your text stand out using bold or italics wording. 
Even if you’re not familiar with HTML, I’ve found a blog post that makes the process easy to understand. All you need to do is open and close the text with codes for Bold <b> or italics <i>.
Check out this quick tutorial and see if it helps you.
Quick How-To: add bold and italic text to your Amazon book description
Now go and update that book blurb.
Did it work?
Do you think we need to use special formatting for our descriptions?
Talk to me, I love your comments.
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If You Don’t Care About Grammar, You Don’t Care About Writing…
By Lisa Brown 
on Just Publishing Advice site:
There are many articles and blog posts out there with grammar mistakes. Some of those mistakes are not as bad as others, but are unnecessary and attentive writers can easily avoid them. A writer who does not spend time correcting grammar mistakes does not care about the quality of the content and therefore, does not care about writing. If you speak to any passionate author or writer, you can be assured that there is a process that takes place after the first draft is written.
With all the tools available to us these days, you can find help for just about any part of your writing. You can find grammar checkers and even an article summary generator. There is no excuse for poor grammar anymore, even if you are not writing in your native language, although I do recommend you write in…
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Milele Safari: An Eternal Journey by Jan Hawke
Milele Safari: An Eternal Journey by Jan Hawke
My review follows Hawke’s book blurb found on Amazon.
“Milele Safari – An Eternal Journey …twines around a single day, in an unremarkable border village that snuffs out the lives of four people and shatters many others, only to draw the survivors back to a different time and, perhaps, a hope of atonement and peace. Step out on the journey and discover an Africa that could have been, is and might one day come to be.
This book deals with strong adult themes, including genocide and war rape. It is therefore NOT suitable for persons under the age of 18, or of a sensitive disposition.”
From the beginning, this book was intriguing. I must admit that I was at a loss (book started out from a human point of view) when suddenly a leopard took center stage and the point of view switched from a human to an animal. Next thing I knew the point of view was from a safari driver who knew he would bring his group back to the kill site of the leopard and her cubs. Until now, I had never read a book such as to the likes of this one, and I find this highly unusual. For those readers who thrive on stories that come from a zillion different points of view and time, then this is a book for you! For me it was confusing with all the different points in time and points of view. This is an adult read for sure, and Hawke does have an interesting way of writing. For me, having suffered a head injury, I found the story line quite difficult and had to put the book down due to receiving a headache in the process. I could only read parts at a time as I was so lost in the story line. The back has a reference section for African words and with the eBook (the version I read) you could click a link and see what each word meant. This was hard for me to read this way and I think a reader would do much better with a paperback version. Hawke wrote an extremely well-written book, great imagery, and depth. Heads Up: If you suffer from a brain injury in the past, this book is not for you. I give three stars due to the issues of no warning for those with brain injuries and how hard it was to follow.
Book Review: ‘The Hearts Journey Home’ by Natalie Ducey. Poetry For The Hungry Heart.
Hello and welcome to my review of “The Hearts Journey Home.” By Natalie Ducey.
Meet Natalie.
With a BA in Psychology, Natalie has had the privilege of working in the counselling field for approximately 15 years. Through her work and personal journey, she has witnessed the remarkable power of the human spirit.
In her own words she explains, “The potential of the human spirit has always amazed me. Through poetry, I try to capture the essence of the fragility and the resiliency of our hearts – the brilliant beauty of life’s journey. I believe we are connected by similar and relatable experiences. We all love/loved deeply and most likely have been on both sides of goodbye. We know the exquisite and profound beauty of love. We know the immobilizing force of grief and the anguish between letting go and holding on. We know the acute distinction between second chances and…
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Unconventional Research Sites for Writers
Eight Steps to Establishing Your Author Brand
Ciao, SEers. I’m just getting back into the groove after a long overdue trip back to the homeland. No, not Italy, although that’s on my bucket list. We went back to Pennsylvania to celebrate my daughter’s high school graduation with the extended family. A great time was had by all. We extended our trip, which put me even further behind, but it is worth it to see loved ones, even if we ran ourselves ragged.
Anyway…
My series on creating a media kit seemed to be helpful to writers, so I thought I’d discuss something that coordinates with the media kit—author branding. Having worked for several years as a corporate identity specialist in my “real” job, those principles are transferrable and I want to give you a quick checklist that might help you out.
So, without further ado, here are eight steps to author branding cohesion.
1. You Are…
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Colorado July 2017
Lake at Nederland, Colorado
We (hubby included) were in Colorado the last few days and I decided to share a few memories that we made while there in this most beautiful state. We had great weather as you can see.
Another View of Lake at Nederland, Colorado
We enjoyed a few sprinkles one day and that served up intense scents of the pines and other trees and plants.
High Country Vista
This shot was near Rollins Pass, and Rollinsville. I wish you all could have been with us.
When Angels Fly 